Outta my way I’m going to Starbucks!

Outta my way I’m going to Starbucks!

When Customers Become Walking Advertisements I don't think it is too difficult to create a company people will love and respect so much they will tell the world about it. Companies of course try to attract customers to get them in their door, but are some companies simply looking to get customers in the building, or are they looking to build relationships with their customers? I think you can build a relationship with your customers through your brand, transparency, serving the community it serves, customer service, quality products,…

Double your productivity without more work or stress

Double your productivity without more work or stress

Why 37x More Productive Is Impossible Zappos COO Alfred Lin enlightens us on how to become 37 times more productive in only one year! Can it be? Let's hear him out: His math isn't the problem per se. It's true that if you improve 1% each day over the previous day, that's a 1% compounding rate. My question is: Is it possible to increase your daily productivity by an entire percent every day? To answer that, I want to give you a fun math puzzle. Yeah, I know,…

Tony Hsieh: on a scale of 1 to 10, how weird are you?

Tony Hsieh: on a scale of 1 to 10, how weird are you?

The Power of Company Culture This is a great article on how the founder/CEO of Zappos.com learned how important it is for companies to focus on culture and choosing the right employees for their company. If you have time, the very first question and answer is my favorite, so be sure and read that one if you can. Tony Hsieh is the chief executive of Zappos.com, and this interview was conducted by Adam Bryant. Below are some of my favorite questions: Why? I just didn't look forward to…

Mark Cuban’s advice to college students

Mark Cuban’s advice to college students

Focus Is Overrated I have followed Mark's blog for some time and really liked this post. A college student asked Mark how he remained focused prior to his business success, to which Mark replied with the following: You are still in school. You don't need to have all the answers or focus on one thing. You should be trying a lot of things until you find the one thing you really love to do and are good at. When that happens, you will be able to focus. Being…

John Mackey: the whole foods story

John Mackey: the whole foods story

Insights from The New Yorker Profile John Mackey, the co-founder and chief executive of Whole Foods Market The New Yorker has a long article on Mackey which was a very good read. Since it is so long, I've summarized what I found interesting from it below. I'm terrible at summarizing and in college never got into highlighting my textbooks. When reading I either found it all really interesting or all really dull, so it was either all yellow or remained all white. So, the fact that I have…