Often Wrong, Never in Doubt Unleash the Business Rebel Within by Donny Deutsch Source: Amazon.com I'm trying to burn through my stack of library books and wanted to recommend one of my latest reads called Often Wrong, Never in Doubt: Unleash the Business Rebel Within by Donny Deutsch. Every time I go to the library I always bee-line to the Computer Science section first, quickly followed by Business (just like my pursuit of education, both...
How rejecting conformity can transform your work from ordinary to extraordinary Mini Cooper's "Not Normal" campaign celebrates the power of breaking free from convention Last week, during a meeting about our 2013 initiatives, I found myself expressing frustration with the tendency to do things "the way they've always been done." This led me to share a Mini Cooper advertisement I'd recently discovered—a video that has since become something of an inspiration for our team. In...
When was the last time you had fun at work? For many of us it has been a while and fun at work is usually something you do during lunch or around a watercooler. Employees may view work as dull, boring, unimaginative, and very often we see employees who are completely disengaged. Do a search for "employee engagement facts" and see what results you find. If you think employees are actively engaged, you may be...
Understanding the controversial bills that sparked unprecedented online protests The SOPA legislation threatened fundamental aspects of how the internet functions In late 2011, two bills were introduced in the United States Congress that sent shockwaves through the tech industry and online communities worldwide. The Stop Online Piracy Act (SOPA) in the House of Representatives and the PROTECT IP Act (PIPA) in the Senate were ostensibly designed to combat online copyright infringement and protect intellectual property....
About the Film Iconic Campaigns Featured Fascinating Advertising Facts George Lois Mary Wells Dan Wieden Lee Clow Hal Riney Available on Netflix Official Website
The master storyteller behind Nike, Lego, and Starbucks reveals his approach to building unforgettable brands Stanley Hainsworth has been the creative force behind some of the world's most recognizable brands. As creative director at Nike, Lego, and Starbucks—all brands that have become iconic through exceptional design—he's mastered the art of brand storytelling. Most recently, he completed the redesign of the Gatorade bottle, adding another major brand transformation to his impressive portfolio. Now at the helm...