Times Square With Seth Godin

My notes from the video:

  • Don’t write books to make money
  • 170,000 books published every year and less than 1,000 make money
  • Books spread ideas with authority, and they are souvenirs of ideas. If you can open the door for somebody and help them think a different way, and cause a positive change in the world, that is a good day’s work.
  • Zappos.com is a service company that happens to sell shoes.
  • Zig Ziglar story — Graffiti and other problems in the school, and a new principal came in and started a program where students were “caught” performing acts of kindness. The students were sent home with letters which required a parent signature to make sure each student was recognized at school and home. Within 3 months, the culture and the majority of the problems that occurred previously went away.
  • Happiness’s best friend is kindness and passion’s best friend is generosity. As a society, if we want to be happy, we are going to have to figure out how to be kind.

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