The Paradox of Choice: Why More is Less by Barry Schwartz

If you don’t have time to watch the video, here is what I learned:

  • If we are interested in maximizing the welfare of our citizens the way to do that is to maximize individual freedom. The reason for this is that freedom is in itself good, valuable, worth while, and essential to being human. If people have freedom they can act on their own to do the things that will maximize their welfare and nobody has to decide on their behalf.
  • The way to maximize freedom is to maximize choice.
  • The more choice people have the more freedom they have, and the more freedom they have, the more welfare they have.
  • People today have tons of choices
  • Our society is shifting responsibilities from people of expertise to you, the individual
  • Something as dramatic as our identity is now become a matter of choice. We get to invent an identify and reinvent ourselves as much as we like.
  • People are preoccupied with choices today
  • Able to work every minute at any location. Have to make a decision to work or not to work. At a soccer game we have a cell phone on one hip, laptop on the other and every minute we are at the game we ask ourselves should I do this, this, or this.
  • Choices used to be etched in stone, now we have a 10 commandments do it yourself kit
  • All this choice has two negative effects
    • If creates paralysis rather than liberalization.  Even if we manage to make a choice, we end up less satisfied than if we had several options to choose from. It makes it easy to imagine you could have made a better choice. The more options there are, the easiesr it is to regret the decision.
      • How much we value things comprises of how much we compare them to.
      • Whenever you are choosing to do one thing, you are choosing to not do another
      • There used to be a time when there were one type of jeans and now there are slim fit, button fly, stone washed, boot cut etc. He said “I want the kind that used to be the only kind”. All of the choices in jeans  made it better but he felt worse because with all of the options his expectations for how good a pair of jeans could be went up. When there was only one type of jean he had low expectations.
      • Adding options to people’s lives can’t help but increase people’s expectations and provide less satisfaction even when they are good results.
      • Everything was better back when everything was worse. There used to be things that were a pleasant surprise.
      • The secret to happiness is low expectations
      • However there are some people in our world that have too little choice (found it interesting he threw that part in at the end to make you think).

WordCamp San Francisco 2009 Presenter Pics

>> View all 41 high resolution event photos on Flickr.

How David Beats Goliath

basketballdavidvsgolliath

Liked this article from the New Yorker.

What I learned:

  • “David’s victory over Goliath, in the Biblical account, is held to be an anomaly. It was not. Davids win all the time. The political scientist Ivan Arreguín-Toft recently looked at every war fought in the past two hundred years between strong and weak combatants. The Goliaths, he found, won in 71.5 percent of the cases. That is a remarkable fact. Arreguín-Toft was analyzing conflicts in which one side was at least ten times as powerful—in terms of armed might and population—as its opponent, and even in those lopsided contests the underdog won almost a third of the time.
  • In the Biblical story of David and Goliath, David initially put on a coat of mail and a brass helmet and girded himself with a sword: he prepared to wage a conventional battle of swords against Goliath. But then he stopped. “I cannot walk in these, for I am unused to it,” he said (in Robert Alter’s translation), and picked up those five smooth stones. What happened, Arreguín-Toft wondered, when the underdogs likewise acknowledged their weakness and chose an unconventional strategy? He went back and re-analyzed his data. In those cases, David’s winning percentage went from 28.5 to 63.6. When underdogs choose not to play by Goliath’s rules, they win, Arreguín-Toft concluded, “even when everything we think we know about power says they shouldn’t.
  • David can beat Goliath by substituting effort for ability and substituting effort for ability turns out to be a winning formula for underdogs in all walks of life.”

WordCamp San Francisco 2009

wcsf-bigbutton

Is anyone going this weekend who follows my blog?  I know my best friend and biggest fan is going with me.  I can’t wait, looks like the event is going to have some great speakers this year.  I think I am most looking forward to hearing Tim Ferriss speak.  As always I’ll take great notes and will have pictures and video after the event to share for those of you who won’t be able to make it.

The Blue School

The Blue School | TIME

I learned about The Blue School in May’s Inc. Magazine:

  • “Original blue men Chris Wink, Matt Goldman, and Phil Stanton, together with their wives, Jen Wink, Renee Rolleri, and Jennifer Stanton, conceived the school as an alternative to the New York school scene. “There’s this incredible pressure in Manhattan private schools to get young children into Harvard. Like, at 2,” says Rolleri, whose background is in art therapy and child development. The Blue School, Goldman says, was a response to what was “not happening” in education. “Schools are educating creativity and innovation out of children,” he says, “and sucking the joy out of that experience.”
  • Pre-k and Elementary
  • Only 20 kids admitted per grade
  • School that teaches kids to be kids
  • Studies show if kids choose the curriculum they learn more
  • $27k annual tuition