Moobella: Fresh Ice Cream in 40 Seconds

Moobella Ice Cream

Moobella, a company based out of Faunton, MA has created an innovative machine which makes freshly churned ice cream in 40 seconds.

About The Company

The Product

  • Dairy base mix which can be stored at room temperature, eliminating any freezer storage
  • Machines make 96 flavor variations
  • Ice cream is sold at $2.85 per scoop

Business Model

  • Charge $400/month to lease the machines
  • They estimate a 60 percent gross margin profit

Expansion Plans

100

Machines in the Northeast by 2010

1,000

Machines in U.S. and international locations by 2011

How It Works

1

Select Flavor

Choose from 96 different flavor variations

2

Machine Churns

The machine churns fresh ice cream in just 40 seconds

3

Enjoy!

Enjoy freshly made ice cream for $2.85 per scoop

Business Advantages

No Freezer Storage

The dairy base mix can be stored at room temperature, eliminating the need for freezer storage space.

High Profit Margin

The company estimates a 60 percent gross margin profit on their ice cream sales.

Variety Without Inventory

Offer 96 different flavors without having to keep large inventories of pre-made ice cream.

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